This is our first Instagram post, one of us setting up our Twitter account. We thought it would be a good idea to use these platforms as these are the channels used most by our Gaga fans with the exception of their own fan site littlemonsters.com
A quick post out to our Instagram followers, a filler post more than anything as we waited for our Macs to load, in the picture you can see Amber and two of the AS students (Ben and Molly). In an effort to keep active on our instagram, we decided to post this picture, as you can see we managed to get 20 likes! We also used this as an opportunity to introduce ourselves to our followers.
While researching some of Lady Gaga's music videos, we paused on this frame, we thought this would be worth sharing to let our followers know what we're doing and also because its a fun picture of Gaga herself! Killing 2 birds with one stone! And on a plus note Gaga fans love a great photo of Gaga herself!
For this post we thought it would be good to utilise it to achieve more followers, we did this by using the most popular hashtags and by using hashtags familiar to gaga fans! we thought this would be a great way to be able to boost our numbers and fast! We received 45 likes on this post plus Lady Gaga fans asking for follows! We uploaded this picture, and tagged some of our followers who commented frequently in it. This seemed to boost the amount of people liking the photo (though this could arguably be because of it being a picture of Gaga!)
This is our most successful post to date!
We have also used the account for Audience research
From the results I managed to collect over a period of 14 hours I found that many 'Little Monsters' had purchased the album even if they didn't like Jazz. However what was noticeable in comparison to our school research is that our target audience for our initial research between the ages of 15 - 24 was maybe too high. Of the research we conducted we found that many were no longer interested in Lady Gaga and her actions. When conducting this research I was aware that the people that would be seeing this are fans...but what i wanted to get from this was the AGE of the people interested and wanted to see who the audience was for the new collaborations that have become available.
Below is my conducted research:
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| This is the picture I used to conduct the research |
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| Explaining what I'd Like them to do in the caption |
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| I left it 14 hours overnight in order for people in America to have a vote. In that time period we got 27 Likes |
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After just a week on instagram, we managed to get the attention of people in the industry - example below;
Mark Loonen liked one of our photos he is a director and video artist for internation DJ's
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We posted this as a little 'behind the scenes' look at our production. As stated above, this only gathered 25 likes, and so clearly shows that the best way to attract attention from our followers is to share a picture of Gaga. We hope to share more behind the scenes however.
We asked our amazing Gaga fans for some help with our audience research, who is better to ask than the fans themselves? With the use of digitisation and the use of social media we now have access to her fans all around the world from America, Europe, South America, Australia and the UK. We also asked for the fans age range so we could get an idea as to who we should be aiming our music video at. However, many were more than happy to tell us their age which helped pin point exactly where our target audience needs to lie.
Filming for Lady Gaga and keeping our followers up to date. However we think they prefer pictures of the real Lady Gaga!!
This was another behind the scenes image, it gathered 12 likes, which really does highlight the point of attracting attention by using images of Gaga!
A photo to all our Instagram followers of us filming this week! Keeping them up to date with regular posts and using common hashtags.
Another update, from the same filming session as the last post, This gathered a more resonable amount of likes, tallying up at 15!
An update to our followers telling them about our progression with editing!
After various behind the scene shots from filming, we decided to show them the editing side of things, which gathered an amazing 26 likes!
We did some research to see which of these albums Gaga fans preferred.
Our #GlobalGaga Campaign was also marked with a post to instagram
An Instagram post asking our followers to come up with Lady Gaga songs if they were asked by Lady Gaga to name some.
Today we have filmed using the paper dresses so we thought it would be cool to take a photo of it to show our lovely instagram followers the journey!
We thought we would treat our instagram followers to a sneaky peak when we got to 300+ followers. For this we gave them the opening to our music video, Although we didnt get many likes as usual we believe this is because it is not a picture of lady gaga!
For the final time we check our instagram! How lovely its been! Loved every minute! Spoke to some lovely people all willing to help us from all around the world!
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